Understanding the seasonal spikes in demand for all-weather outdoor furniture in the UK.
Title: Timing the Peak: Seasonal Trends in UK Outdoor Furniture
The UK garden furniture industry experiences distinct seasonal fluctuations, with a noticeable surge in interest for the all-weather wicker set during late spring.
Consumers begin shopping for all-weather L-shaped sectionals as early as March, preparing outdoor spaces for Easter gatherings and summer lounging.
The all-weather outdoor lounge category also gains traction in April and May as temperatures rise and garden use increases.
Retailers typically ramp up promotions for the all-weather wicker set around bank holidays and national garden week.
Due to its modular format, the all-weather L-shaped sectional remains a top choice for patios and terraces with varying layouts.
Customers value all-weather outdoor lounges not just for summer use but as year-round enhancements for glasshouses and covered balconies.
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